Stop being the best kept secret.
You put your heart, soul, and every spare second into your small business or nonprofit.
When you’re ready for your words to pull their weight, get a copywriter who can help with all the heavy lifting. One who’s a powerlifter when it comes to conversion copy and getting the systems in place to support it.
You have so much to offer. And yet…it’s hard to figure out how to share about it all.
What’s too much to say? What’s too little? How to say it in a way that your audience GETS? That prompts them to say YES to your product, your service, your organization? That ACTUALLY sounds like the high-impact brand you are?
After all the sweat equity and money and late nights you’ve invested into building something meaningful, it’s almost criminal for words to be the thing standing between you and the sales, the impact that you deserve.
Because, let’s be honest here…your mission, your cause, your brilliance…they simply don’t speak for themselves.
^ That’s where I flutter in, magic wand (er, keyboard) in hand. Mind you, this is the Penn & Teller sciency kind of copy magic – repeatable, dependable – not the carriage into a pumpkin type. We’re going to get you results, and they won’t disappear when the clock strikes midnight.
You’re the changemaker I’ve been waiting to help. Step inside and let’s have a chat.
Making a difference matters to me (and since you’re here, I’m betting it matters just as much to you).
I only traded in the red-mark-up pen of an English classroom after discovering that I could make an even bigger impact by teaching 100s of teachers. This led me to an EdTech start up (plus a few side hustle writing gigs to pay our new mortgage). More or less by accident, I found there was a big, black hole that I could fill by putting strong communications plans in place and honing small biz and nonprofit marketing messages. I looked up one day to see my words now impacting 10s of 1000s. That’s when I saw the Grand Canyon-sized challenge facing changemakers:
Making a true difference requires truly inspired (and science-backed) copy.
100+ clients and millions of words later, I’ve locked down what turns out multiple six-figure launches and multi-million dollah donor campaigns. I’m a conversion copywriter and brand/launch strategist for impact driven small businesses and nonprofits…and then some.
I often find myself operating as a sort of back-pocket Comms & Marketing Director…one that people bring on for value-infused, targeted strategy without the full-time-employee price tag.
Other creds:
10+ years experience producing events (from 200+ attendee webinars to 400+ student summer camps to 150+ educator workshops to 30k+ attendee festivals)
20+ years designing course curriculum…bringing all my MEd prowess to bear
I’ve talked on stages with the likes of One Million Followers and my boutique agency’s been trusted to shape the words of world-renowned brands like the Santa Barbara Bowl and Colette Baron-Reid. We also have a steady flow of jaw-dropping amazing clients just like you…the ones looking to better the world, change lives (and, of course, make the register ding).
I’m a bit different than a typical copywriter:
I believe being human = being a storyteller…which by extension means every human is a writer (see the nonprofit I co-direct for more on this). That’s why I try to distill everything I do into formulas that you can easily follow + apply.
I like teaching copy as much/more than toying with the words myself. Why? That’s true empowerment, which is my M.O. Hence, the wellspring of resources that I continually add to.
I believe we all deserve to have a second pair of eyes from time to time that doesn’t have price tag attached. Enter my Entrepreneurs Write Copy community (no really…step inside now).
I think copy is only TRULY effective if it is saving you time. The right systems and frameworks do this.
In short, I’m on a mission to get copy that converts into the hands of heart-centered, big-vision brands so they can go out and change their clients, their communities, and our world.
I made a home in gorgeous Santa Barbara, CA – a city that’s all ocean vistas, blue skies, and possibilities (kinda like your potential when you get the right copy). I found a big-hearted husband whose genius entrepreneur brain makes a cameo in my agency here and again. Together, we’ve raised our now first-grader and her baby bro toddler to savor and steward this good life, heading outdoors daily with our furry black pup and eating farm fresh. But I’m totally willing to dust the sand off my toes and walk through your project (unless you want to do a beach meeting and dig your toes into the sand too).
What do you say?
Shall we take that stroll (or zoom call) and see what big possibilities lay in the story you’ve got to tell?
Trusted by:
““Working with Nicole to design the content of our sales funnel emails, our product launch has brought in $193,418 in the first 11 days, and there’s still 3 days left!” ”
You are so totally my people. The ones who stay till The. Very. End. of the party. But this is even better.
Instead of just walking away with the buzz of a good time, we’re going to get you set up for a whole cascade of good times…the ones that happen when your Stripe account has a list of deposits so long your finger gets cramped scrolling.
Let’s get you copy that performs like a champion racehorse, sprinting past the finish line of sales and donations and followers….instead of like a burro that refuses to budge no matter how many carrots you offer or how hard you tug the rope.